October 18, 2009

Free Pie!

Kenny's Apps, LLC has just made its first $100 - entirely from ad revenue!
...all at a rate of about $0.04 per click!

To celebrate, enjoy these free pies:
First we have a delicious earnings comparison between Frustrating Tic Tac Toe and Number Guesser Deluxe.


Frustrating Tic Tac Toe: $98.89
Number Guesser Deluxe: $1.11

Both apps cross-reference each other with in-game, hard-coded referral links. Keep in mind that Frustrating Tic Tac Toe has been on the App Store about twice as long as Number Guesser Deluxe... but Tic Tac Toe seems to be the clearly preferred app.

I hope you saved room for the second course?
Let's enjoy the delectable Clicks versus Impressions pie.

One ad impression is delivered every minute to every person playing one of my games. But I only get paid when someone clicks an ad!


Clicked: 1986
Not Clicked: 61198
(Total Impressions: 63184)

As you can see, very few impressions actually get clicked! But I wouldn't say these numbers are abnormal / anything to worry about. I've steadily maintained about a 3% click rate, almost every day.

Are you still hungry?
Let's take a nibble at our monthly earnings.


August: $0.06
September: $53.84
October: $46.10

It's a bit unfair to include August: Frustrating Tic Tac Toe was live briefly on the night of August 31st. Also, remember it's only October 18th! October's not over. So what we're looking at is a slow but steady increase in daily earnings. These days, it's common for me to make about $2 or $2.50 per day, though I was ecstatic to make $1.50 per day back in September.

...now consider that only about 10,000 units of Frustrating Tic Tac Toe and Number Guesser Deluxe have been downloaded combined; I think I'm in a great position! As I release more apps and reach a wider audience, continuing to cross-reference and advertise my apps, we should see future numbers grow!

I hope you enjoyed your pies, courtesy of Kenny's Apps, LLC!